Content Strategy Lead

Full Time

Think Company operates in the United States as a fully remote company. As such, please consider this a remote (work from home) position. Please note that Thinkers are expected to operate within Eastern Standard Time Zone business hours. 

We are looking for a Content Strategy Lead to join our team at Think Company. 

Our Content Design Leads serve on project teams by leading the creation of content strategy, design, and UX deliverables, designing and facilitating Think Sessions, and overseeing content activities. 

You should have experience leading major user experience design and content strategy initiatives, being the client’s primary point of contact, and partnering with multi-disciplinary internal teams. If you can communicate your ideas clearly and enjoy solving problems through an intensely collaborative process with clients and colleagues, you may be our ideal candidate.

In addition, you should think structurally about content and always have the user’s best interests at heart. You love research and basing your content strategy decisions on real needs expressed by real human beings. Understanding those needs equips you to create systems using the right content in the right format (text, video, photography, infographic, etc) for clients. You’re skilled at crafting step-by-step processes by which that content can be re-organized, rewritten, and restructured to better suit user needs. You understand that in order for this vision to succeed, you must consider the human processes by which that content will be created and maintained and can map out an approach to make that happen. 

We are not looking for experts in social media, marketing, PR, or copywriting. While these are all difficult subjects to master, they do not fully align with the challenges our clients are generally partnering with us to tackle within the digital product space. We are looking for individuals that can demonstrate experience in content strategy efforts that closely align to UX design. 


  • Build and maintain positive relationships with clients
  • Lead and participate in creative brainstorming sessions with clients and internal project teams
  • Establish goals and success metrics with clients and internal project teams to ensure alignment across the team
  • Design solutions that incorporate modern practices in content design, usability, and accessibility, with a strong emphasis on complex web products
  • Lead content discovery activities including discussions and interviews with clients, subject matter experts, and users 
  • Conduct needs analyses by synthesizing client discussions, system assessments, content audits, and user research
  • Lead team members through content strategy efforts, delegating or owning tasks as appropriate and aligning the team on project direction
  • Support or create intuitive and compelling deliverables to address content issues at hand, including:
    • Content inventories and audits
    • Content strategy and recommendations documentation
    • Content models
    • Voice and tone definition and documentation
    • Content governance guidelines
    • Content migration maps 
  • Construct compelling narratives for product owner presentations that showcase new products and features to targeted audiences
  • Build consensus among stakeholders, designers, content strategists, and developers
  • Support team members’ professional development goals by finding opportunities for them to develop those skills on the project, when possible
  • Stay up to date on current themes, trends, and technologies in content strategy and experience design


  • Minimum of 5 years of proven experience in UX content strategy or content design
  • Experience leading UX design and content strategy projects and teams
  • Extreme attention to detail
  • Proven ability to drive project work streams and deliverables with little to no oversight
  • Exceptional client relationship and consulting skills
  • Working knowledge of tools and applications that support UX and content deliverables, such as Airtable, Miro, Mural, Figma, and Sketch
  • Familiarity with designing for accessibility
  • Experience with healthcare marketplaces is a plus


Who we are

Think Company defines and solves business problems for companies across a wide range of industries, from start-ups to Fortune 50 organizations. Our environment is dynamic and highly matrixed, involving design, development, and project management. We do more than production—we conduct discovery, research, ideation, prototyping, testing, and implementation.

Our employees—Thinkers—present concepts to executive-level stakeholders, answer hard questions, and use evidence to make recommendations. Our solutions often solve the challenges of modern companies—integrating multiple systems, breaking down organizational silos, and creating more holistic service experiences. See examples of our typical projects.

We are a design firm that encourages fun, creativity, and relationship building. Check out Think Company's Core Values.

Think Company is dedicated to greater diversity and inclusion within our organization and provides equal opportunity to people of all races, ethnicities, religions, genders, sexual orientations, gender identifications, abilities, income, marital status, ages, philosophies, disabilities, and veteran status.

Recruiters and staffing companies need not contact us and do not have permission to contact people on our behalf.


Apply for this position

Apply with
We've received your resume. Click here to update it.
Attach resume as .pdf, .doc, .docx, .odt, .txt, or .rtf (limit 5MB) or Paste resume

Paste your resume here or Attach resume file

To comply with government Equal Employment Opportunity and/or Affirmative Action reporting regulations, we are requesting (but NOT requiring) that you enter this personal data. This information will not be used in connection with any employment decisions, and will be used solely as permitted by state and federal law. Your voluntary cooperation would be appreciated. Learn more.

Invitation for Job Applicants to Self-Identify as a U.S. Veteran
  • A “disabled veteran” is one of the following:
    • a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or
    • a person who was discharged or released from active duty because of a service-connected disability.
  • A “recently separated veteran” means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
  • An “active duty wartime or campaign badge veteran” means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
  • An “Armed forces service medal veteran” means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
Veteran status

Voluntary Self-Identification of Disability
Voluntary Self-Identification of Disability Form CC-305
OMB Control Number 1250-0005
Expires 5/31/2023
Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition. Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson's disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression
Please check one of the boxes below:

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

You must enter your name and date
Human Check*